Advertising & Content Manager Italy (f/m/d)

Hey, we are natsana.  
And we are about more than just nutritional supplements - we work every day to make health and well-being more accessible to millions of people and to develop products that have a positive impact on their quality of life. 
 
If you want to make a difference with passion, quality awareness, and innovative spirit, then you could be a perfect fit for our team of natsana Allstars. We are looking for people who want to take responsibility, who think for themselves, who want to help shape the future, and who want to grow with us. 
 
Together, we can achieve more. 
Under our umbrella, we bring together four of the most successful and fastest-growing brands in the field of high-quality nutritional supplements: natural elements, Nature Love, gloryfeel, and Feel Natural.  
Since 2025, Bayer AG has been a strong partner. Together, we are a real powerhouse for quality, innovation, and sustainable growth. 
We develop products that promote health and vitality - naturally, scientifically based, and with very high quality standards. At the same time, we continue to refine a corporate culture in which trust, personal responsibility, and genuine cooperation count.  
Your ideas are welcome. Your impact is visible. Your commitment makes the difference. 
Will you come on board?

Because we are growing with a lot of energy, clear ambition, and a good dose of team spirit - and we never forget how important appreciation, openness, and transparent communication are. For us, it's not just the result that counts, but also every small milestone along the way and the teamwork that gets us there. 
 
Run-of-the-mill? That's not for us. We are looking for co-creators who are 100% passionate about what they do, remain curious, question the status quo, and take responsibility. Team players with attitude, drive, and their own ideas who want to make a difference. 
If you are interested in developing yourself personally and professionally at natsana Allstars, making an impact, and being part of an exciting team, we look forward to hearing from you and getting to know you in a personal interview.

Advertising & Content Manager Italy (f/m/d)  
 
Employment: Full-time 40 hours, fixed-term for 2 years, flexible working hours
Direct supervisor: Teamlead Performance
Team: Bayer e-Commerce Engine
Location: Our office in Hamburg (preferred), Düsseldorf, Hybrid

We are looking for an Advertising & Content Manager to own the Italy Amazon retail media strategy and execution. This is a fixed-term contract (2 years) covering a critical market. You'll own the day-to-day execution of Amazon campaigns across the full funnel - from Sponsored Products and PPC through to DSP, Display, and Prime Video (CTV). Knowledge of how advertising metrics combine with digital shelf indicators for a comprehensive view of performance is also key.
This role works closely with Marketing, eCommerce, Media, Brands, and Marketplace teams, serving as the key connection between paid media execution and effective content.
 
Core Role: Amazon Campaign Execution & Optimisation
 

• Manage and optimise Amazon PPC and DSP campaigns for the Italian market to boost sales and visibility
• Adjust bids, budgets, targeting, and creatives daily to improve ROAS and reduce ACOS.
• Use platforms like Pacvue or BidX to efficiently manage campaigns and gain actionable insights
• Align Amazon Advertising with promotional calendars to maximise impact during key events

 
Reporting and analysis
 

• Track and report metrics showing how advertising and content improvements drive result
• Pinpoint where ads compensate for weak content and highlight opportunities to optimize content to reduce spend
• Systematically test creative, messaging, and content improvements to guide strategy
• Report regularly to stakeholders, emphasizing the joint effect of advertising and content

• 1-3 years of hands-on experience in performance marketing, eCommerce, or digital advertising - agency, brand, or retail side
• Experience using advertising management tools such as Pacvue, Skai,BidX, or similar platforms
• Practical experience managing Amazon Advertising campaigns (PPC/Sponsored Ads); DSP experience
• Language skills: Fluent in English and Italian; basic proficiency in German 

At natsana, we love testing new technologies and constantly reimagining how we work. Right now, we’re excited about AI across all areas - if this topic interests you and you’re open to trying new things, we’d love to hear from you. Experience is a plus, but what matters most is your curiosity and willingness to learn.

To give you a little taste of what you can expect from us outside of work, we have compiled the natsana Allstars benefits at a glance: 
 
Flexible work & recreation: 
 

• 30 paid vacation days, flexible to arrange
• Additional days off: Flex Day, Christmas & New Year's Eve
• Flexible working hours without fixed core hours, adapted to your life
• Hybrid working up to 100% mobile, with regular personal exchanges in our offices in Hamburg and Düsseldorf
• Workation: Up to 120 days within the EU, for shorter periods also outside the EU by individual arrangement

 
Equipment & working environment: 
 

• Top-of-the-line equipment (MacOS or Windows)
• Extensive equipment for mobile working, including subsidies
• Modern offices in the heart of Hamburg & Düsseldorf with excellent public transport connections, parking facilities, and attractive infrastructure
• Fully equipped kitchens, and in Düsseldorf, massage chairs and our own gym - free of charge for you

 
Culture, impact, and development: 
 

• Company events several times a year
• Allstar culture: your opinion counts, your contribution makes an impact
• Fair bonus system that reflects performance and commitment
• Individual development with clear career paths, competence-based feedback rounds, courses, conferences, and books – we invest in you and your next step

 
Benefits & extras: 
 

• Individually selectable benefits via become.1 (e.g., subsidies for daycare, internet, mobility) & other programs
• Other extras such as corporate benefits, Urban Sports, company pension plan, and much more
• Free choice of clothing - we don't have a dress code, just be yourself

Would you like to be part of our journey and join the natsana Allstars? 
Then simply send us an application that suits you! 
 
The next step is for us to get to know each other in a video call or in person at our office. 
We look forward to meeting you! 
Your natsana Team